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The Surprising New Trend in Emerging Markets
In 2000, Pfizer launched Viagra in China. Six months later, 90% of the blue pills sold in Shanghai were counterfeit.
Blatant violation of intellectual property law allowed cheap knock-offs and fakes to flood China’s growing drug market. Despite pleas from multinational drug companies, state officials looked the other way. But today, the game is changing…
Chinese officials are cracking down on counterfeiters, busting up several multimillion-dollar rings. And in 2006, a Chinese high court reinstated Viagra’s Chinese patent, which had been repealed in 2004. The landmark ruling sent a signal to pharmaceutical companies that China was finally open for business.
The timing couldn’t be…
20Mar2009 | Stansberry and Associates | 0 comments | Continued
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